Kyle Bliffert
President – Professional Brands

Kyle is President – Professional Brands at Atrium Innovations. Prior to joining Atrium in February of 2008, he served as Director of Sales for Nordic Naturals. Kyle entered the world of Healthcare Professionals nutritional supplements in 1992.

Kyle is a driven and results-oriented leader, with a proven track record of developing brands within the “professional” segment. He has extensive experience in strategic brand development, team-oriented business management, overall business development, leadership development, strategic planning, sales management, marketing, annual business planning and operational excellence.

Kyle is married and enjoys activities with his wife Becky, including skiing, biking, running, traveling and the general enjoyment of nature. Kyle’s personal philosophy of “leading a natural and healthy life” is in direct alignment with his role in the natural products industry.

Kyle has a BS in Finance from Leeds School of Business – University of Colorado and has completed post graduate studies at the Tuck School of Business at Dartmouth. Kyle is a seasoned leader with an extensive track record of success in the “professional” segment, and maintains an in-depth understanding of the overall nutritional supplement industry.